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The main goals for SI Direct is to reduce your costs and achieve the most efficient lead times and quality outcomes for your projects. There are many ways to achieve these results through the SI Direct services that are tailor made for each of your projects.


Your SI Retail Business Manager will work with you in designing the logistical plan that is right for your needs. Some of the efficiencies we can help you with and give you better outcomes are:

  • Drastically reduced or no domestic freight right across Australia
  • Reduced handling points
  • Utilisation of 5 distribution centres across Australia and New Zealand
  • Direct ship full containers or LCL door to door from the factory in China to your store anywhere in Australia and New Zealand.
  • Transfer labour costs to origin. The closer to origin you apply labour intensive work the lower your costs.
    • Kitting consumer products with displays in China and then using the Direct Rollout module.
    • Forecasting and warehousing your fixtures and displays in China and then drawing down and direct shipping when you know where they are to go.
    • Once your store layout is confirmed, pick and pack your warehoused fixtures and displays in China and colour code the packaging to suit your layout.
  • Efficient paperwork to help you manage your programs.
    • Detailed master list with common sense ties to all paperwork for the project.
    • Departmental colour coding on paperwork and cartons for efficient store fitout.
    • Labelling of cartons for quick recognition at store fitout.
    • The ability to personalise paperwork in China so the delivery can go to a person at a store or in a department.

If you are a retailer or brand marketer, find out more about what SI Direct can do that relates best to your business.

  • Retailers
  • Brand Marketers

For more details on SI Direct, have a look at our Manufacturing and Logistics pages or simply request our Info Pack for a detailed "how to..." on the SI Direct services.


RETAILERS

Using SI Direct for retailers, you can reduce costs by shifting back office functions to a lower cost base. SI Retail can work with you to fully manage projects from concept to delivery to the store floor utilising our many services including our Store in a Box or Direct Rollout modules. Our fully owned China office has extensive experience in store planning and understands western requirements and can convey your project intent so the job gets done how you wanted it.


Store in a Box


Retail chains can have full store fixtures manufactured in China and then packed in a container at the factory and delivered direct to the store anywhere in Australia or New Zealand. This reduces domestic delivery and handling costs and provides the shortest lead time from multiple factories direct to stores.

  • Most efficient delivery from factory to store
  • Reduced costs through minimal handling points
  • Transfer the bulk of costs back to origin where you achieve the lowest cost base

Costs are further reduced by designer packing to suit the installation in store and minimising fitout costs. Containers are packed according to customer's store layout with colour coding and labelling for departments. Container mapping is used to aid the unloading and efficiency to the floor.

  • By applying strategic planning to the project, SI Retail in cooperation with you can reduce your fitout costs with simple common sense measures.
  • Forecast manufacturing can reduce lead times so all you need to do is issue a release order and your fixtures and displays are picked packed and shipped.

With minimal handling, products are protected from damage.


Direct Rollout


With the "Direct Rollout" model, after manufacture SI Retail can kit all the components together including printed material and label it for individual stores keeping the work at the origin and therefore reduced costs. The store lots are allocated according to area and then bulk shipped to the distribution centres closest to the destinations across Australia and New Zealand and our team unpacks the containers and sends the individual packages to the stores whether it is a small amount of stores or hundreds. Of course the store will think it came from you.

  • Avoids handling and keep costs low
  • Lowest cost distribution method
  • Fully controlled by SI Direct Project Management

BRAND MARKETERS

One of the core problems brand marketers face is speed to market while keeping the costs under budget. The labour content in putting a program together can be costly and increases the closer you do it to the store. Keeping the costs at origin is what SI Retail can do for you.

  • Fully managed fulfilment service with efficient work flow processes to achieve the fastest kitting service.

Kitting a display together whether it is a clip strip program or a floor display can be done effectively at the closest point to manufacture. SI Retail will coordinate all factories including your consumer products and consolidates them at the closest China Distribution Centre in Shanghai, Ningbo, Shenzhen or Hong Kong. There we have a project designed work flow to assemble and kit your displays.

  • We can include printed material if you need it.
  • Each display is labelled for its final destination according to your master list.
  • We group the displays and bulk pack them in managed distribution lots according to geographical locations.
  • The distribution lots are then shipped in bulk to each Distribution Centre across Australia and New Zealand where our team will break them down into deliverable units and deliver to all stores.
  • We can even deliver to a nominated person or department at each store.

This system is the most direct low cost way to achieve your displayed products to any number of stores and is used by major brands and retails throughout the world.