Cart Contents

Close

Total

Search SI Shop

Phone Number

1800 211 122

point of purchase

Home > SI Blog > point of purchase
Tue 11th Mar 2014

What is a shelf talker?

POS: SI Retail's data strips & Talkers

Definition of a shelf talker:

Shelf talkers are small printed tickets attached to a retail shelf. The word "shelf talker" defines the ticket as well as the clip to hold the ticket and they usually promote a specific product on the shelf. They are designed to attract the customer's attention to a particular product, as well as to guide the customer's through the shelves. Shelf talkers are silent salespeople; they will help move products. With stores cutting staff, shelf talkers are increasingly important in a retail environment. Shelf talkers are usually bright and bold with short text and a call to action. Shelf talkers are used in various type of business such as supermarkets, convenience stores, petrol stations, bookstores, discount and hardware stores. The sign itself normally hangs over the edge of the shelf, making it more easily visible to any shoppers passing by.

Other terms that define a shelf talker

  • Shelf wobbler: It is a shelf talker but the system is different because it enables the ticket to hang down and wobble.
  • Sign holder: This is a very broad term that defines any hardware that will hold signage. Sometimes fit out companies use this term to describe a clip that fits a shelf, (shelf talker grip) but that can also fit other surfaces. Generally, a shelf talker is a small sign holder.

It is a great in-store marketing tool as it is very effective at driving sales; it is time-saving and relatively cheap.

There are many types of shelf talkers on the market, see SI Retail's range. If you need help to choose the perfect shelf talker, please give us a call; Trish, Dianne, Ellie or Suzanne will be more than happy to advise you. SI Retail can also custom make any shelf talker designs depending on the quantities.

Shelf Talkers Gallery

 
  • Use shelf talker to
  • Shelf talkers as bra
  • Shelf talkers can be
  • Shelf talkers used t
  • Shelf talkers can be
  • Display Hook Shelf t
  • Display Hook Shelf t
  • Sometimes shelf talk
  • Shelf Talker used to
  • Shelf talker used to
  • Shelf Talker for a b
  • Shelf talker can emp
Follow Me on Pinterest
 

Fri 18th Oct 2013

Point of Purchase Displays Inspiration

  • Instore bespoke pegb
  • Hilarious Displays #
  • Hilarious Displays #
  • Hilarious Displays #
  • Hilarious Displays #
  • Toothpaste Hilarious
  • Hilarious Displays #
  • Retail Display 101:
  • Retail Display 101:
  • Retail Display 101:
  • Retail Display 101:
  • Natural Beauty  Reta
  • Beverage P.O.P. disp
  • Point of Purchase di
  • fresh and clean bubb
  • Milk Display Retail
  • sensodyne_isoactive_
  • shopfloor-be_285-12_
  • Ilot barbie Retail D
  • Guinness display Ret
  • Olay bed Retail Disp
  • Coca Cola bottle lor
  • Point of Purchase by
  • 32 Riveting Retail S
  • Great Idea! Retail D
Follow Me on Pinterest